Hormel Foods and its SPAM® brand have made a product donation to support the efforts on Maui. Three truckloads of SPAM® products are on their way to the impacted areas with two more trucks following – totaling over 264,000 cans.
(Some people may make jokes about them sending cans of Spam, but… Residents of the state of Hawaii have the highest per capita consumption in the United States, bringing in sales of 7 million cans of SPAM per year. Its perception there is very different from on the mainland. Hawaiians sometimes call it “Portagee Steak”.)
In all, the SPAM® brand has donated cash and product with a retail value of more than $1,000,000 to directly help those impacted by the wildfires. The brand has also created a specially designed “SPAM® Brand Loves Maui” T-shirt available on SPAM.com, with 100% of proceeds to be donated to Aloha United Way’s Maui Fire Relief Fund for relief efforts in the area. The T-shirts can be ordered here. Additionally, Hormel Foods team members are also raising money to donate to the local area food bank, with a match from Hormel Foods.
So, thanks to Hormel Foods!